Greenwood Chicken is a family owned “Farm to Trailer” food truck that approached us with a blank slate: a completely white trailer!

When developing their brand and ensuing trailer graphics, we kept some key details in mind: their rural yet accessible location and their family recipes. The resulting imagery allows the trailer to stand out to passers-by, and references the home cooked feeling that comes from classic checkered picnic tablecloths.

We worked with Greenwood Chicken every step of the way, overseeing the installation of the final trailer graphics. The placement of which was strategic: the trailer maintains brand visibility from all sides.

Miscellaneous projects continue with photography and film production for social media.